ASML · Executive Brochure 2026
One day inside Microsoft, Amazon and Google — exploring AI, customer experience and the culture of innovation.
Program Overview
This open program brings ASML leaders to the headquarters of three of Silicon Valley's most influential technology companies for candid, executive-level conversations.
In a single focused day, the delegation will explore how AI is transforming customer engagement, how a culture of innovation is built and scaled, and where generative AI is heading next.
AI-Powered Customer Experience
Intelligent, personalized engagement across digital channels.
Innovation Culture & Leadership
Mechanisms and principles that keep large organizations inventing.
The Future of AI
From generative AI to advanced reasoning and agentic systems.
3
Company visits
3+
Experts & leaders
1
Day in Silicon Valley
3
Strategic themes
The Program
Day 01 · Nov 9
8:30–10:00 AM
01
How AI is reshaping the way enterprises engage customers — from intelligent service and personalization to digital channels that scale, and what it takes to deliver measurable impact.
Shaloo Garg — Managing Director, Microsoft
📍 Microsoft HQ, 1065 La Avenida St, Mountain View, CA 9404310:30–11:30 AM
02
An inside look at the mechanisms behind Amazon's innovation engine — Leadership Principles, customer obsession and working backwards — and how agentic, AI-first go-to-market approaches help organizations optimize their business.
Amazon Epic Leadership Team · Raj Menon — Customer Success Leader, Agentic & AI-First GTM
📍 Amazon HQ, 2100 University Ave, East Palo Alto, CA 9430311:45 AM–12:20 PM
12:30–1:30 PM
03
A view from the frontier of AI — the latest advances in generative and multimodal models, reasoning and agentic systems, and how these capabilities are moving from research into real-world products.
Joana Carrasqueira — Product & Special Projects Lead, Google
📍 Google HQ, 1055 Joaquin Dr, Mountain View, CAHosts
Microsoft
Customer Experience
Amazon
Innovation Culture
Frontier AI
Speakers
Microsoft
Shaloo Garg
Managing Director
Amazon
Raj Menon
Customer Success Leader · Agentic & AI-First GTM
Joana Carrasqueira
Product & Special Projects Lead
Travel Essentials
Expect 17–20°C (63–68°F) in Mountain View and Palo Alto. Mornings are cool — bring a light layer.
Pacific Standard Time (UTC−8). 9 hours behind the Netherlands (CET, UTC+1).
Have your government ID ready for all company visits · Business casual throughout.
Program Contact
SVIC · On-site program lead
Ommeira Fakhri
Program contact, Silicon Valley Innovation Center
"What we notice becomes what we build."